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Our Expertise

Expertise

What we do

We have a thirteen year track record of working with marketing teams at Microsoft Corporation to deliver solutions in data analytics, Azure, SharePoint, and mobile. Our team of experienced analysts, designers, and developers have a deep understanding of Microsoft infrastructure and branding.

Azure

We have been developing applications on Azure since it was released in 2010. We help you optimize and manage your cloud solutions in order to reduce the amount of time required to manage, maintain, and deploy them and help you reduce your overall costs.
+ Services
  • Develop and host custom applications with low cost strategy and high availability
  • Migrate existing applications to Azure
  • Enable transition of existing cloud applications to Azure
  • Upgrade and maintain applications on Azure
  • Optimize cloud solutions for faster access enhancing user experience
  • Ensure secure applications complying with latest industry standards

SharePoint

MAQ Software has delivered over 100 SharePoint projects. We have a large team with vast experience on delivering SharePoint projects for various teams at Microsoft Corporation. We have automation scripts and tools for fast paced SharePoint 2010 content migration, development and test.
+ Services
  • Developing branded SharePoint websites
  • Improving content management by developing portals for people to access information
  • Improving collaboration by designing and developing more efficient authoring, publishing and approval workflows
  • Implementing framework for preview, authoring, rendering and publishing content (e.g. Content Services Platform)
  • Migrating from Microsoft Office SharePoint Server 2007 to SharePoint Server 2010
  • Developing SharePoint 2013 Apps
  • Migrating from SharePoint 2010 to SharePoint 2013
  • Creating customized portals on SharePoint Online and SharePoint 2013
  • Hosting on corporate infrastructure to enable self-management with limited support from IT teams
  • Integrating Active Directory Federation Service for single click log on
  • Creating and deploying custom web parts for specific requirements
  • Implementing Business Intelligence reports in aiding decision making

Data Analytics

Thanks to our marketing domain expertise we have already delivered a wide range of successful solutions including campaign management, website optimization, data analysis, and data warehousing. We have also delivered multiple database applications using data from a range of sales, and marketing databases of Microsoft Corporation.
+ Services
Marketing campaign setup, reporting, and analysis
  • Plan and setup integrated infrastructure for your campaigns
  • Analyze web traffic data beyond traditional click stream reports
  • Actionable metrics, benchmarking, and visualization
Optimization
  • Controlled experiments leveraging A/B, and multivariate testing
  • Optimize site structure and information architecture
  • Develop and conduct user surveys, site usability, and user experience analysis
Data analysis services
  • Segment, personalize, and pattern behaviors
  • Multi-campaign attributions and multi-channel analytics
  • Competitive intelligence analysis
Data warehousing and data mining
  • Design, build, and maintain ETL packages, data marts, and OLAP cubes
  • Data mining and predictive analysis
Reports
  • Actionable dashboards, scorecards, and production reports
  • Design and develop applications to provide Single Sign On (SSO) facility
  • Enable ad hoc reporting and publishing capabilities
  • Develop custom dashboards, and reports integrated on SharePoint environment
  • Automated reports verification using Visual Studio Coded UI

Mobile Development

MAQ Software has over eight years of experience in mobile application development across different platforms, including Windows Phone 8, iPhone, and Android. We understand how platforms evolve, and how to develop for scalability across platforms. We have already deployed over a hundred mobile applications and we are ready to take on your mobile project.
+ Services
  • Develop applications on Windows Phone 8, Apple iOS, and Android
  • Port your existing applications across mobile platforms
  • Application testing services for Windows Phone 8, Apple iOS, and Android

UX Design

At MAQ Software a team of graphics and usability experts understands your requirements in person and interacts with multiple stakeholders to help you come up with a richer concept. We have been delivering high traffic websites at Microsoft for over thirteen years and are experts in Microsoft branding standards.
+ Services
Brand experience assessment
  • User studies and online surveys
  • Competitive analysis
  • Online experience assessment
Web design
  • Requirements analysis including creative brief and usability goals documentation
  • Brand style guide and content inventory
  • Wireframes for initial discussions
  • Information architecture
  • Storyboards for stakeholder feedback
  • Websites compliant with HTML5, CSS3
Optimization
  • Controlled experiments leveraging A/B, and multivariate site design, and flow testing
  • Develop and conduct user surveys, and site usability, and user experience analysis
Worldwide launch and maintenance
  • We can provide localization and globalization for international sites
  • We perform iterative refinements based on user feedback through the site